Sea Motion Rentals

Sea Motion rents jet skis in Dubai Marina, mostly to tourists, mostly booking from a phone, often for the same day and often not in English. That makes the decision very short: how long, how much, and can I speak to a person right now. A site that answers those three in order will outperform a prettier one that does not.

So duration is the organising idea rather than product. The rides are sold as 30, 60, 90 and 120 minute packages, which is how a visitor on holiday actually thinks about it, and each one is its own selectable option rather than a line in a price table. Booking goes through WhatsApp instead of a form, because that is where this audience already is and a form reply tomorrow is a booking lost today. The site runs in Dutch, English and Arabic.

On the site now: the duration selector, the fleet, marina photography with the skyline doing the selling, and a booking route repeated down the page so it is always in reach. Built on WordPress with the WhatsApp integration wired into every call to action.